Man wearing STEINER varifocal glasses
The STEINER Challenge

We bet our varifocals beat the ones you're wearing — or your money back.

Bespoke varifocals, calculated by AI analysis and fitted in person by a partner optician near you. Try them for 60 days — not happy? You get every penny back.

Lenses of this quality on the high street: over £900

Your Challenge price: from £160 — complete, for both lenses

Fixed price · no hidden extras

Take the STEINER Challenge

Free · no obligation · in 90 seconds

Now live in the UK · over 500,000 customers worldwide · 60-day money-back

*Price comparison: comparable individually crafted varifocal lenses cost over £900 per pair on the UK high street.

In person, by a registered optician
70+ years of optical precision · since 1947
Objective by design — no upsell pressure
Trusted by 500,000+ customers worldwide
HOW OUR CONSULTATION WORKS

In four steps to your perfect varifocal glasses.

01

Take the AI consultation

Answer a few quick questions about your day and how you use your eyes. The AI recommends the varifocal design that fits — no jargon, no lens lists to fight through.

02

Book your appointment

Enter your postcode, choose a STEINER partner optician near you, and pick a time — free and with no obligation.

No partner near you yet? Join the list and we'll let you know when one opens nearby.

03

Get your confirmation + participation code

We email your appointment confirmation and personal participation code. Show it at the optician.

04

Eye test, frame and your offer

The optician confirms your prescription, reviews the AI recommendation with you, helps you choose frame and material, and applies your challenge offer.

Eye test available; the fee varies by optician (you may be eligible for an NHS-funded test).

STEINER partner optician during a personal vision consultation
Why STEINER

Premium varifocals — without the premium sales pressure.

Most varifocal glasses don't fit because they're sold on gut feeling. STEINER combines AI analysis with a local shopping experience — so you don't have to choose between standard and confusion.

  • Personal, not digitally anonymous

    Consultation at the partner optician near you. The AI prepares — a human decides with you.

  • Objective lens recommendation

    No sales pressure. The AI explains transparently why this lens fits your everyday life.

  • From £160 complete — or your money back

    The STEINER Challenge: bespoke varifocals from £160 complete for both lenses. Try them for 60 days in everyday life — not happy? 100% money back.

About STEINER-Vision

A brand with history.
One lens for all your vision.

STEINER-Vision is the spectacle-lens line of the storied optics brand STEINER — known for precision optics and unique coatings since 1947. We pair this heritage with modern lens manufacturing and AI-supported consultation so you find your perfect varifocal glasses faster, better informed and more relaxed.

STEINER brand history
1947
Founding of the STEINER brand

Karl Steiner founds STEINER-Optik in Bayreuth, Germany — known worldwide for high-end binoculars with rugged, anti-reflective coatings.

2006
Nano-coating — a world first

STEINER is the first manufacturer worldwide to launch binoculars with nano-coating — the foundation of the coating know-how in our spectacle lenses today.

2017
Launch of STEINER-Vision

For the 70-year anniversary, STEINER-Vision launches: built on neuroscience research and double-sided lens technology with exceptional, nature-inspired coatings — produced through a Japanese–German manufacturing collaboration.

Quality control of a STEINER-Vision premium lens under precision light
What you get from it

Four building blocks — from one source

Premium lens, AI consultation, on-site optician and satisfaction guarantee — at STEINER-Vision these aren't piecemeal, but a coordinated system for your best vision.

Premium spectacle lenses

Dual-surface free-form varifocals, NeuroSight designs for calm vision and own nano-coatings — made in certified partner manufactories, optionally with ultra-high-index material (surcharge).

AI consultation in a couple of minutes

Our Insight Engine translates your everyday life — screen work, driving, sport, hobbies — into an objectively grounded lens recommendation. You arrive at the optician prepared, instead of fighting through lens lists.

Eye test & fitting at the optician

Your STEINER partner optician handles the final eye test, frame selection and lens fitting on site — in person, without online compromises. That way the glasses sit right from day one.

100% satisfaction guarantee

You break in your new STEINER-Vision glasses at your own pace. If you're not convinced, we re-adjust the lens free of charge within the guarantee period — until it fits. Promised.

STEINER® is a registered trademark of STEINER-Optik GmbH, Bayreuth. STEINER-Vision lenses are distributed under license by SuperVista AG.
Frequently asked questions

Everything you want to know before.

  • Nothing. It's free, with no purchase required.

The STEINER Challenge

Bespoke varifocals from £160 — or your money back.

Bespoke varifocals from £160, complete for both lenses. Try them for 60 days in everyday life — not happy? 100% money back. Start with the AI consultation and book your appointment at a partner optician.

Now live in the UK — partner opticians nationwide

The STEINER Challenge: from £160 complete — 60 days to test or your money back.

24 months covered

Breakage, damage or prescription change — we've got you covered.

Not perfect? New lens.

No paperwork, no debate — we make it right.

Take the STEINER Challenge

✓ Free · ✓ No purchase required · ✓ 60-day money-back

Combinable with any frame from your STEINER partner optician's range.

STEINER Challenge: from £160 fixed price, complete for both lenses. 60-day test phase from collection; if you're not satisfied, 100% refund of the lens price. One participation code per person. Frame not included. Not combinable with other offers.